Freelancers Need to Have a Portfolio

Medium is perfect for that

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Image by Dirk Wouters from Pixabay

Medium is useful when procuring freelance jobs.

I am a freelancer on Fiverr, where I typically make double my Medium earnings each month. So when I begin my work day; freelance / Fiverr jobs first, then Medium. What happens quite often is that I am requested to provide a sample of my work that is relevant to the topics the client needs.

Benefits of a Medium Profile as your portfolio:

  • Top Writer statuses are listed at the top of your profile — showing your diversity and the topics in which you excel. This will help a client determine whether or not you write in the topics of their interest.
  • Your “blurb” at the top of your profile can show who you are as a writer.
  • There are a variety of articles on a variety of topics for them to view.
  • They can see how you interact with other people and see your following.

Professionalize your Medium Profile into a Portfolio

Clean up the Bio

Ask yourself these questions: Who are you targeting in your bio? Are your readers also potential clients? Will anyone approach you for work with the current state of your bio?

Choose the featured story wisely

Present your best work here. When you engage with a client and are working on hammering out the details, switch out this featured story for something you want that client to see.

Write to Top Writer tags that are appropriate

Pursue Top Writer status for the tags most related to your freelance work goals. It’s like stamps of approval to potential clients. They come to your page looking to see if you fit what they need. These tags are a quick glimpse into who you are as a writer and the client will see your successes, right there on your bio.

Include your professional email in your bio

Medium is a bit difficult to navigate larger private conversations, so including a professional email is a call-to-action for potential clients to contact you. It makes it easy for them to reach out to you and invite you to write for them. Then you can do your research, make sure the invitation is for a reputable client, and reply with your compensation requirements.

Delete articles that do not serve your purpose

That older stuff that isn’t serving you; save copies of it into a folder marked “Removed from Medium” so you know the articles in that file are used /have been online before in their current state.

Prepare your references

Now that you have your Profile cleaned up, aside from simply using the link to your profile as your portfolio link, as I had to do for Compose.ly, how else can this profile serve you? There are other things to do to complete your portfolio.

Each freelance topic you feel you are well-versed in, you’ll need a body of work to back it up.

First, define your freelance path, identify your strengths

Create a list of topics to pursue, and then create the folder/file for each:

  • How-to articles
  • Environmental topics, earth science, ecology, animal behavior
  • Poetry and literature, editing services
  • Encouraging, inspirational, advice
  • Health, wellness, women’s issues
  • Mental health, healthy relationships

For example:

Medium readers respond well to my parenting articles. I am a Top Writer in parenting and curated in that tag many times. Therefore, I created a Fiverr Gig for writing parenting articles.

Promote your Portfolio

  • Advertise your strengths, your gigs and services on LinkedIn — and provide one of these articles as a sample.
  • Research websites that fit into these categories that you have listed and approach them to see if they hire contributors. Provide them a sample of your work via the list of Medium articles you have created.
  • Add “freelance writer” to all of your social Media bios, with links to your freelance profiles, if possible.

Written by

Freelancer | Editor | Poet | Mentor | Author of ::organic:: | 🤍POMpoet🤍 | I Love🌏 Virtual ‘tip jar’ ➡ https://ko-fi.com/christinaward

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